Belinda Lanks – Medium

Belinda Lanks
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Video: How to Build Brand Trust and Loyalty in the AI Age

Holden Bale, Huge VP of technology, talks about how companies can win our hearts by taking a responsible approach to collecting our data.

2 min readFeb 13, 2020

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Belinda Lanks
in
Magenta

Video: 5 Creatives on Balancing Their Side Hustles With Agency Life

How do they do it? For them, the real question is, How could they not?

2 min readFeb 6, 2020

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Video: 5 Creatives on Balancing Their Side Hustles With Agency Life

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Belinda Lanks
in
Magenta

How a Streetwear Brand Is Reclaiming Asian Symbolism

Graphic designer Kris Louie launched BACKMATTER as a way of combatting the appropriation of Asian motifs running rampant in fashion.

4 min readFeb 4, 2020

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Belinda Lanks
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Magenta

What Matters in 2020

Huge strategists, technologists, UX designers, and creatives weigh on what will be relevant in the year ahead.

15 min readDec 20, 2019

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What Matters in 2020

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Belinda Lanks
in
Magenta

The All-Around Best Gift Guide

A holiday roundup of presents for sustaining yourself, your IRL relationships, and the planet.

21 min readNov 29, 2019

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The All-Around Best Gift Guide

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Belinda Lanks
in
Magenta

The AR-Infused Café of the Future

Huge, in partnership with BRASH coffee roasters, unveils a new and improved mobile order-ahead and pickup experience for customers.

5 min readNov 20, 2019

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The AR-Infused Café of the Future

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Belinda Lanks
in
Magenta

The Webbys’ Executive Director on the State of the Internet

Claire Graves on how the web is leaving us more polarized than ever, the next big developments on the web, and how to win a Webby.

6 min readOct 28, 2019

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The Webbys’ Executive Director on the State of the Internet

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Belinda Lanks
in
Magenta

A Bike Helmet That Puts the User First

When designing the Scott Split Plus, the team at Huge decided to accommodate a cyclist’s multiple body positions.

4 min readAug 1, 2019

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A Bike Helmet That Puts the User First

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Belinda Lanks
in
Magenta

How Muji COO Toru Akita Keeps His Daily Routine Super Normal

Adhering to Muji’s no-frills ethos, Akita reduces his schedule to the basics.

4 min readJul 23, 2019

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How Muji COO Toru Akita Keeps His Daily Routine Super Normal

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Belinda Lanks
in
Magenta

Brooks’ Mission: Making Running the World’s Most Inclusive Sport

Brooks CMO Melanie Allen talks about the brand’s Pride initiative and how running brings people together.

5 min readJun 26, 2019

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Brooks’ Mission: Making Running the World’s Most Inclusive Sport

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Belinda Lanks

Belinda Lanks

Editor-in-chief at Razorfish. Formerly of Magenta, Bloomberg Businessweek, Fast Company, and WIRED. For more about me, check out belindalanks.com.

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